State of Paid Search Report Q4 2013


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Online Marketing Research & Analysis


The Search Agency is committed to the research and analysis of the most recent trends in digital marketing. We seek to explore the online space and learn about the latest marketing trends.


Check below to view our latest findings within the search marketing industry. Here you will find published insights, original research, prevalent issues, and emerging trends in an ever evolving online space.



Recently Published Research:



The Search Agency UK's Mobile Experience Scorecard: FTSE 100


The Search Agency UK evaluated the mobile sites of the FTSE 100 by replicating the methodology used in The Search Agency's previous Mobile Experience Scorecard Report on the Fortune 100...(click here to continue reading)





State of Paid Search Report: Q4 2013


To uncover key trends of Q4 2013, the agency extracted client data from search engine advertising tools. Our findings and forecasts are based on year-over-year (YoY) and quarter-over-quarter (QoQ) analyses on aggregated client data...(click here to continue reading)





The Search Agency's Mobile Experience Scorecard: 100 Multichannel Retailers


To better understand the current state of mobile readiness among multichannel retailers, The Search Agency used its Mobile Experience Scorecard to evaluate the mobile sites of 100 of the largest multichannel retailers in the United States. This report scores each of the retailers on seven criteria that either impact their organic search rankings and/or their customers’ onsite experience...(click here to continue reading)






State of Paid Search Reports


State of Paid Search: Q3 2013


State of Paid Search: Q2 2013


State of Paid Search: Q1 2013


State of Paid Search: Q4 2012


State of Paid Search: Q3 2012




The Search Agency's Mobile Experience Scroecard: Fortune 100 Companies


Paid Search Trends in Real Estate: Summer 2013


2012 Online User Behavior and Engagement Study Part II: Internet Users Don't Know How Their Favorite Sites Turn a Profit


2012 Online User Behavior and Engagement Study: Singles Seek Smart Phones and Couples Cozy Up to Tablets