WHITE PAPER: Optimizing Product Listing Ads for Better ROI

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Comparison Shopping Management


What is Comparison Shopping Optimisation?

Comparison Shopping Engines are becoming an increasingly important online platform through which retailers promote their products, as they represent a cost-effective method of customer acquisition.


If you have ever searched online for a product, then you have probably interacted with a Comparison Shopping Engine.


A Comparison Shopping Engine aggregates products similar to original search keyword terms, pulled from many different branded websites. Here you can look at product images, view price, and, more importantly, easily compare similar products.


Our Comparison Shopping Managment specialists create and manage listings to ensure your brand's product is in a competitive position on Comparison Shopping Sites.


What you probably don’t know…

40% of the total online audience visits Comparison Shopping Engines and 75% of online shoppers’ buying decisions are influenced by Comparison Shopping Sites.


We work to maximise your brand's online status. Review sites and social networks are central to successful e-commerce enterprises and retail-based companies; our Comparison Shopping Strategies ensure your brand is offering the best possible online presence, increase traffic and ultimately grow product sales. 


What is Comparison Shopping Management all about?

The Search Agency has developed a full-service solution to streamline Comparison Shopping Management and drive increasingly higher returns from this critical advertising channel.


Our experienced Comparison Shopping experts manage your account, and are dedicated to ensuring your business stays ahead of the competition.


We have developed longstanding relationships with the major Comparison Shopping Engines and have an in-depth understanding of each engine’s specific format and categorisation requirements. Combining the latest technology to submit and track data feeds, together with the insight of comparison shopping specialists, enables us to deliver superior results. 


If you're ready to get the most from your Comparison Shopping Management, contact us for your free audit today.